Background

Stephanie, CEO of GlamHive, brings a rich background in ad tech sales, SaaS, and business development, having worked with major tech companies and launched several ventures before founding GlamHive.
Today, GlamHive serves clients worldwide with a network of U.S.-based stylists, offering both styling services and a SaaS toolset for virtual wardrobe styling. Stephanie also acts as a business coach for stylists, helping them bridge the gap between creative talent and entrepreneurial skills.

Before Alice: A Slow and Fragmented Workflow

Prior to using Alice, Stephanie relied on transcription tools like Trent for Zoom recordings and events. While functional, the process was cumbersome:

• Multiple steps: download recordings, upload to Trent, wait for processing, then pass transcripts to freelancers.
• Long turnaround: blog posts from event transcripts could take a week or more.
• Missed opportunities: stylists and sales teams struggled to capture full client conversations, leading to incomplete notes and missed details.

Why Alice?

Stephanie discovered Alice through a personal connection and was drawn to:

• Speed: Immediate transcripts without cumbersome uploads.
• Versatility: Works for Zoom calls, in-person conversations, and even solo brainstorming sessions.
• Simplicity: A focused tool, rather than a “Swiss army knife” overloaded with features she doesn’t need.
• Integration with AI tools: Seamless use of ChatGPT to turn transcripts into blog posts, proposals, or summaries.
• Ethical approach: Preference for tools purpose-built for transcription rather than data-harvesting platforms.

How GlamHive Uses Alice

Stephanie’s applications for Alice go far beyond standard meeting notes:

1. Sales and Client Calls

“I can have a 45-minute conversation with a client, then run it through ChatGPT to pull proposals, next steps, and action items. It lets me be more present and actually listen, rather than scrambling to take notes.”

2. Stylist Coaching and Enablement

• Coaches stylists to use Alice to record Zoom calls or in-person client sessions.
• Uses transcripts to help stylists draft professional proposals, a task many creatives struggle with.

3. Content Creation

• Turns Zoom interviews with stylists into blog posts in hours instead of days.
• Publishes video recordings alongside transcripts for SEO and content marketing.

4. Political Campaign Strategy

• Used Alice to transcribe an opponent’s public speeches during a state Supreme Court campaign.
• Leveraged transcripts to identify inconsistencies and prepare targeted responses.

Results & Impact

Faster Turnaround

“What used to take a week now takes hours. Before, I’d send a transcript to a freelancer and wait days. Now, I can have a blog post or proposal ready the same day.”

More Usable Content

• No more lost recordings or inaccessible transcripts buried in Zoom.
• Ability to repurpose content instantly for blogs, proposals, or marketing.

Increased Productivity

• Reduces friction for stylists and internal teams.
• Enables Stephanie to handle more herself without adding headcount.

Expanded Use Cases

• Moving toward integrating Alice directly into GlamHive’s platform for client and stylist voice input.
• Exploring use in Shopify quizzes to let customers verbally share styling needs.

Quote

“You get better words when people are speaking versus stopping to type and think. For marketing, sales, proposals, and blog posts, Alice helps you get to the heart of the matter faster and with more authenticity.”

Conclusion

For GlamHive, Alice has become more than just a transcription tool, it’s a productivity engine. From speeding up sales follow-ups to enabling instant content creation, Alice has streamlined processes, saved countless hours, and even opened up new creative opportunities.
By keeping the tool focused, fast, and privacy-conscious, Alice fits seamlessly into GlamHive’s lean, high-impact workflow, empowering both stylists and leadership to work smarter.